Blog

Keep up-to-date with the latest business news, marketing best practices, success stories and more with content produced by the Business West team and regional business leaders.

Put 'Help' at the heart of your video marketing strategy

In today’s cluttered digital world, cutting through and getting heard is increasingly tough. Plenty of doomsday stats have recently been predicting the death of content marketing, owing to increased...
Jon Mowat
Jon Mowat
Hurricane Media
Posted on: 10.03.17
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Q&A with John Pullinger - chief executive of the UK Statistics Authority

UWE, in partnership with Business West, runs an annual lecture series that brings top business leaders to Bristol. We caught up with John Pullinger, chief executive of the UK Statistics Authority ,...
Sarah Atkinson
Sarah Atkinson
University of the West of England
Posted on: 06.03.17
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Q&A with Paul Geddes - CEO of Direct Line

UWE, in partnership with Business West, runs an annual lecture series that brings top business leaders to Bristol. We caught up with Paul Geddes, chief executive officer of Direct Line , before he...
Sarah Atkinson
Sarah Atkinson
University of the West of England
Posted on: 15.02.17
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Essential cyber security considerations for business owners

A ‘cyber attack’ generally refers to unintended effects happening to the data and information that an organisation has responsibility for. Most commonly this data can be breached in 3 different ways...
Mark Smyth-Roberts
Mark Smyth-Roberts
C3IA Solutions Ltd
Posted on: 14.02.17
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Cyber: threats and opportunities

Gloucestershire has a great opportunity to benefit from both the threats and the opportunities posed by the enormous growth in cyber crime—hitherto amazingly unrecorded in the national crime figures...
Ian Mean
Ian Mean
Business West
Posted on: 23.01.17
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New year, new service - better connectivity in Bath and North East Somerset

Virtually every kind of business is becoming ever more reliant on good connectivity to ensure they can access the internet, emails and phone calls wherever they operate. So it is great to hear the...
Ian Bell
Ian Bell
Business West
Posted on: 19.01.17
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Small businesses are an easier target for cybercriminals than larger businesses

Numerous reports confirm that it is SMEs, not larger firms, who are disproportionately targeted by cybercriminals.
Posted on: 12.01.17
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Digital marketing trends we’re excited about for 2017

2016 is now over, but digital marketing marches ever onward! Sometimes the pace at which it changes and develops seems overwhelming - businesses and marketers are constantly being bombarded with new...
David Graves
David Graves
GWS Media
Posted on: 10.01.17
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Optimising for mobile search in 2017

Developments for mobile browsing are coming thick and fast, and digital marketers have to run to keep up; these are our top tips for the future of mobile SEO.
Posted on: 10.01.17
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