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Keep up-to-date with the latest business news, marketing best practices, success stories and more with content produced by the Business West team and members. Would you like to contribute? Take a look at our blogging guidelines and get in touch.

Embrace the 'Experience Economy' or You Won't Be Able to Compete

How can a business move from being a product or service business to delivering an experience? Guest author Grant Leboff, one of the UK's leading sales and marketing experts, explores why businesses...
Grant Leboff
Grant Leboff
Sticky Marketing Club
Posted on: 13.02.14
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How to stop blending in on LinkedIn and get noticed

Your LinkedIn profile is your professional shop window. Does your profile stand out? Here are 10 proven tips for a more compelling profile.
Greg Cooper
Greg Cooper
Front of Mind Coaching
Posted on: 08.01.14
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De-constructing the creative brief to encourage design that works for your business

A creative brief clearly outlines the scope and instructions for a job between creative supplier and client. It should include a simple overview of the project, the main business objective and any...
Christian Tait
Christian Tait
Creative Cadence
Posted on: 28.11.13
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Top Ten Social Media Mistakes and How to Avoid Them

If big companies can get social media wrong what is there for smaller businesses? Whilst you may not get everything right there are mistakes that you can easily avoid. Here's Greg's list of the top...
Greg Cooper
Greg Cooper
Front of Mind Coaching
Posted on: 15.11.13
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Is your marketing plan ready for a mobile future?

There is no denying the irrefutable statistics which show that we have entered a mobile era which is set to grow. Is your business ready for a mobile future? Follow our guide to help you consider an...
Susie Parker
Susie Parker
Business West
Posted on: 14.11.13
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5 reasons why entering awards is good for business

No matter what the size of your business you can enter a business award. There are a huge variety of awards around from local to national, industry based or with specific criteria. You can find out...
Phil Bridgeman
Phil Bridgeman
Business West
Posted on: 23.08.13
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How to guarantee your payments in international trade

In this post I am focusing on why exporters should use a Letter of Credit to guarantee payment for their exports, what the problems are and how to avoid them.
Catherine Stephens
Catherine Stephens
Business West
Posted on: 15.08.13
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Tips to make networking work for you

Business West's blog - Tips to make networking work for you.
Leigh Jenkins
Leigh Jenkins
Enterprise Europe Network
Posted on: 18.07.13
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7 steps to building a better business database

Greg Cooper, Marketing Coach and LinkedIn Trainer, provides 7 steps to improve your business database
Greg Cooper
Greg Cooper
Front of Mind Coaching
Posted on: 18.03.13
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