We’re Adfirmo and we love all things data-protection related. As certified GDPR practitioners, it’s our bread and butter. We’re data protection enthusiasts and policy geeks. However, we get that not everyone feels the same way. We understand that it might not be the most exciting part of running your business. But while it can be dull, confusing and even downright daunting, it’s also incredibly important. If you provide goods or services to people in the UK and collect or handle any personal data from them, you need to comply with the Data Protection Act 2018 and the UK GDPR. Businesses that get it wrong face the risk of large financial penalties, enforcement action and damage to their brand reputation. By working with Adfirmo, you’ll know what your obligations are and how to meet them. You’ll mitigate the risks of data breaches and fines, and work as a business that customers, clients and business partners can trust. And if you’re ever not sure about something, you’ll have experts at the end of the phone (that’s us!).