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As we all know, the pandemic has presented challenges for employees across all industries, not least for those who’ve taken the decision to make a career leap during such a strange time. At Proctors...
In Part 1 of our guide to measuring marketing’s effectiveness, we examined the key metrics required to demonstrate overall business impact. We then explored ways to measure brand awareness. In part...
Data . We’re drowning in it. There are so many metrics to prove marketing’s effectiveness, and it’s tempting to throw all of them into a thick report to show the science behind what we do. But if you...
There’s little wonder low-code/no-code is such a hot topic. While website development used to be the domain of software engineers and technical whizz-kids, the latest low-code/no-code solutions allow...
