Keep up-to-date with the latest business news, marketing best practices, success stories and more with content produced by the Business West team and regional business leaders.
The founder of Bath based business, Rupert & Buckley, shares his experience of starting a business whilst studying Law at University, and offers some advice for those thinking about starting a...
Email marketing is still the most effective digital channel for marketers and offers great opportunities for businesses that do it well. So what's the secret?
It's worth regularly reviewing your business model to consider different ways you can apply innovation to improve on your products, services and channels - ultimately meeting your customers needs and...
Paul O' Collins, Head of Innovation at Business West, gives us the facts about COSME; a 7 year EUR2.3 billion programme of European funding specifically designed to support SME's across Europe,...
Our local business survey reveals that 61% of businesses are finding it difficult to find suitable staff. We offer some tips to help SMEs approach modern recruitment more strategically to attract the...
With Corporate Social Responsibility here to stay, companies are now making it an integral part of their business. By embracing CSR ideas, business is better able to direct policy in areas including...
Facebook was launched in 2003, LinkedIn in 2004, Twitter in 2006. All three have now gone public creating big pay offs for the founders and investors. In this article Greg Cooper demonstrates,...
Mission statements and leadership visions are often forgotten because over time they disconnect from reality. This might happen because: leaders conjure up the mission and vision without sufficient...
In the first four parts of this series, we looked at why and how The Expert! model is so important for the success of service firms and how to apply it. In this final part Robert Craven brings...
