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In tough times when every penny counts, are you making the most out of supportive journalists in your marketing budgets? PR can be 90% better value for money than advertising, a fact that isn’t lost...
Proctor + Stevenson, one of the South West’s largest and longest-established marketing and communication agencies, has undergone a management buyout (MBO). The award-winning agency, which specialises...
In Proctor's latest blog, they discuss what the dark funnel is, and how your marketing team can take advantage of Interactions over the course of the sales funnel that you can’t follow or gather data...
