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Keep up-to-date with the latest business news, marketing best practices, success stories and more with content produced by the Business West team and members. Would you like to contribute? Take a look at our blogging guidelines and get in touch.

How to Create an Integrated Marketing Strategy to Attract Customers

Imagine how wonderful it would have been if new customers just came to you on their own. Unfortunately, in real life, that does not happen, and businesses need to work hard to attract new customers...
Julia Serdiuk
Julia Serdiuk
HelpCrunch
Posted on: 03.12.21
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5 Things To Prioritize To Drive Customer Loyalty In The Post-Pandemic World

Customer loyalty can make or break a brand. And if your business is to flourish in the post-pandemic world, it's time to inspire your current and future clientele to trust your brand and stay...
Will Schneider
Will Schneider
InsightQuote
Posted on: 01.12.21
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How to present virtually
Member role

Nowadays, presenting virtually has become a crucial part of our jobs. Whether you’re giving a project update, pitching for new business or getting buy-in for change, there’s a good chance you’re...
Mark Oliver
Posted on: 25.11.21
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How Chamber members can better connect and maximise sales

Making connections is a critical part of being successful in business. Whether you’re trying to increase sales, win new customers, attract better talent, or simply share expertise and discuss common...
Steven Hugill
Steven Hugill
Posted on: 16.11.21
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Creative business strategies that appeal to young audiences

The key to successful marketing is about understanding the wants and needs of your audience. Millennials and Generation Z are challenging businesses to think of new ways to market their services in a...
Harvey Holloway
Harvey Holloway
Posted on: 22.10.21
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Summer marketing quick wins

In the summer, when holidays, sporting events and early afternoon finishes can all conspire against any marketing plan, it’s easy to give up until September. But as Simeon de la Torre of the SIM7...
Simeon de la Torre
Simeon de la Torre
Sim 7 Creative
Posted on: 05.08.21
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How to grow your customer base through community engagement projects

Consumers get more ethical by the year. Modern generations grew up in an age when corporations could not brush scandals under the carpet – they were broadcast to the entire world. Coupled with a...
Harvey Holloway
Harvey Holloway
Posted on: 23.07.21
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Complete guide to starting a successful company newsletter

If you are looking for ways to revamp your email newsletter design, there are a variety of ways you can create one to stand out from your competitors. From font to images to content, make your...
Adrian Valeanu
Adrian Valeanu
Posted on: 11.05.21
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What does the future look like for retail spaces in 2021?

With some of the many side effects of COVID-19 being more people staying at home and reducing their face to face interactions, retail spaces are finding drumming up business to be a challenge. But in...
Harvey Holloway
Harvey Holloway
Posted on: 25.03.21
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