Creating the perfect motion design portfolio: our expert tips

How do you create the perfect motion design portfolio? Here's our expert tips.

Building your first motion design portfolio can feel pretty overwhelming: should you play it safe, be radical, or stick somewhere in the middle? And what do you even include!?

Now, there’s a school of advice that tells you to be bold, expressive, and push the creative boundaries… But that can feel unhelpful, vague and, frankly, a bit intimidating. Luckily, we’ve put together some more down-to-earth advice from people who’ve been in your situation and on the other side of the desk making the hiring decisions.

We’ll clue you in on what will stand out to prospective employers, and none of it involves setting off fireworks or hiring a dance troupe (although if that’s your thing, don’t let us stop you!)

A few questions before you get started

It might sound a bit over the top, but you need to start thinking of yourself as a bit of an entrepreneur. (I’m aware I’m sounding very tech bro here, but stick with me…)

Start by asking yourself some key questions:

• What skills do I have that can be sold as a service?
• Can I pitch that service through my portfolio?

In simple terms, if you include a slick explainer video, then you want your potential employer to look at it and go, “That’s what our clients need!” Because beyond being a brilliant creative, what it boils down to is employers envisioning a roster of happy clients willing to pay for lots of (your) work.

Find out our three tips for pulling your portfolio together by reading the full article on our website.