Showing results 658–666 of 679
The digital revolution has forever changed the way brands and businesses market themselves. Whereas once brands would pay to advertise their products or services by renting space on various media channels, the internet has allowed those same companie…
Anonymous Author
7 February, 2018
Business West
Business Improvement Districts (BID) originate from North America, with the first BID being established in Toronto in 1970. The initiative began after a handful of local businesses that saw the potential of pooling their resources to make the local …
Anonymous Author
1 February, 2018
Business West
If you run your own business, it's vital to keep accurate financial records. However, you shouldn't see bookkeeping as a chore, but rather an opportunity to measure the fiscal health of your company. Up-to-date books can also help you convince lender…
Anonymous Author
30 October, 2017
Business West
There's a new trend in the world of entrepreneurship; to disregard old rules and barriers to entry and create a sleek, new, efficiency focused start-up culture. Expensive office space is being replaced by quirky co-working spaces, locally based in-of…
Anonymous Author
25 October, 2017
Business West
In recent years, social media has gone from a new idea to an absolute must for marketers. Of all the new media marketing platforms, social has most thoroughly turned traditional marketing on its head. With older outbound marketing strategies, message…
Anonymous Author
2 June, 2017
Business West
Every business owner is incredibly busy, and as a sole trader, you have even bigger demands on your time, as you're having to do everything yourself. You have to get the sales in, provide customer service, do your accounts, work on new products and s…
Anonymous Author
28 April, 2017
Business West
Since the Brexit vote, foreign trade has become a hot political issue and many small and medium-sized UK companies have felt compelled to launch into international markets – in Europe and worldwide. Trading abroad offers lucrative opportunities and s…
Anonymous Author
6 April, 2017
Business West
Designing a corporate space has often been thought of as a simple affair: buy a bunch of grey desks, the cheapest office chairs, and a few computers, and organise them in the most economical way possible. However, recently, companies have been realis…
Anonymous Author
23 March, 2017
Business West
Business West's Market Specialist for China, Jonny Smith, discusses the distinction between China's myriad of cities and which you should consider when forming your market entry plan. China has over 600 cities, of which more than 140 have a populatio…
Anonymous Author
6 March, 2017
Business West
